Wireframes and web design for Medallia, a Silicon Valley company that enables companies to capture customer feedback, understand it in real-time, and take action to improve the customer experience (CX). Working with our digital strategy partner agency Tadpull, we re-designed the Engineering team’s careers microsite, to better recruit top talent to the company. View site.

Deliverables: research, strategy, personas, responsive web design, development oversight
Medallia homepage
Medallia detail


We have worked with Allison since 2013 and continue to do so because of her incredible ability to understand and design an intuitive interactive experience. In addition to a keen sense of design, Allison is extremely organized and efficient with her projects and helps unfold the user experience in an elegant way.
- Eulalie Cook, Ph.D. Cofounder/Director of Research & Data at Tadpull
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